Take advantage of the slow season!

We’re getting to the end of April.  Spring is in the air.  The days are sunny and getting more pleasant.  It can only mean one thing:  The slow season is right around the corner.  I used to really dread the slow season, but rather than just mope around dreading the hit to my case load, I’ve learned to accept it and embrace it.  Once you accept that it’s just an inevitable part of business as a therapist, you can plan

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It’s that time of year again

The therapist busy season has officially begun!  I know I’ve seen a change in the number of hits to my therapist website, the number of inquiries I’m receiving, and of course the shrinking of availability on my schedule.  I’m sure you’re noticing a difference as well.  For those of you that struggled to maintain a caseload over the summer, the seasonal change is a sigh of relief.  Clients are “back to business” and looking for therapists that can get them

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Giving yourself an honest review

Of course, we can’t help every client.  Some clients don’t want our help and as soon as they realize that going to a therapist means having to do something about their problem, they quit.  Other clients leave therapy not because they have an issue with therapy, but because they have an issue with us personally.  They were unhappy with the services we gave them, their expectations were not met, they didn’t feel that we understood them, etc.  Although it’s upsetting

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Is GoodTherapy.org worth the money?

For those that don’t know, GoodTherapy.org is a directory site that therapists pay to have a listing in.  I was one such therapist from 2011 until just a couple days ago, so roughly 2.5 years.  During that time I only received three clients that I could verify found me through GT.  Sure, I would get emails from prospective clients from GT, but it seems that GT has a much higher percentage of “tire-kickers” than any of the other directories I

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Do clients know your value?

I’ve always thought that therapy was a tremendous value.  I mean, look at how much money people spend on cosmetic dentistry and plastic surgery in an attempt to increase their self esteem and self love.  Look at how much people spend on weight loss pills and products.   The amount of money some people spend on psychics.  When you think of it, therapy is truly a miracle product.  I know for a fact that I’ve saved lives.  I’ve had clients

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4 things every therapist should know

I have found that there are certain skills that are helpful for therapists to have regardless of specialty.  Interestingly enough, I have also found that most, if not all of these, are not taught to us in graduate school.  Like most therapists, I acquired my skills out in the field, not in graduate school.  If you’re already skilled in these four things, good for you!  If not, you might want to choose one of these topics for your next training

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Whatever happened to the “slow season”?

Here it is mid-August, and the “slow season” still hasn’t hit me yet.  Sure, clients have left my practice (I do short-term therapy, so I generally lose a few clients every single week), but plenty of new clients keep coming in.  Starting around May I braced myself for business to slow, but it just never did.  For me, the slow season never happened and I thought I would share my secret of steady business with all of you. Like most

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Making the most of the summer slow-down

For those who don’t know, the summer is the slowest time for therapists.  People are busy being outside and I guess the sunny weather makes people feel better.  It can get so bad that therapists have traditionally taken the month of August off.  Sigmund Freud was the first to do this, so even he had a drop of productivity in the summer.  Although I would never take a whole month off my practice, I do take a vacation in August

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If you’re in private practice, you need a business coach

I started working with a business coach recently and suddenly I’ve realized what’s been missing from my life all these years!  If you’re reading this because you’re interested in hiring a business coach, let me first just say that I went into it with different reasons than most therapists do.  I’m at a place right now that probably a lot of therapists wish they were at.  My schedule book is full and I have a successful practice.  I decided to

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My name is Marina Williams and I am a licensed mental health counselor with a private practice in Jamaica Plain, MA. This website is my professional website devoted to my activities as a therapist. If you are interested in finding out more about my private practice, please visit my other website JPcounseling.com


Do you want to make an appointment for counseling or supervision? Interested in having me speak at your event? Have any questions or concerns? Feel free to contact me at 774-240-5550 or info@jpcounseling.com